Radio Show this week
Just to remind you the show is on Thursday 7:00Am - 9:00Am
Here are some rates if you are looking at what it would cost to Advertise on the Show
The rate per spot for a placement on a breakfast show
is $22 per announcement.
What I have offered in the past is $80 per programme,
giving 4 (preferably recorded) placements over the 2
hours (a saving of $4) BUT the sponsor can also be
acknowledged as the sponsor of the programme (once at
the show's beginning, once at half hour, once straight
after the news at mid-programme and once before the
end of the programme). This would entitle you to say a
simple throwaway line like: "and this show is brought
to you by X, proud sponsors of this, the Y program on
2RDJ FM 88.1".
Should your sponsor provide you with a prize in a
competition, they MUST be acknowledged as providing
this, which would mean that you mentioned them more
during the course of the programme (whenever you are
requesting a ring-in etc).
As you know, we are not a commercial station but none
of the above breaches our mandate as a community
station but it DOES offer something attractive to a
potential sponsor I believe.
Now to the crunch. Payment MUST be upfront. If they
want to sponsor ONE program, there is a minimum
upfront payment of $40 required. A 10% levy would mean
that they are totally liable to pay $88 (so they would
receive the additions mentioned above but no real
discount). Obviously if they pay the total upfront
($80) then all is smooth sailing.
If they pay by cheque and for any reason the cheque
bounces, their sponsorship deal is immediately revoked
until monies are received.
Should they be asking for any longer terms of
sponsorship, they can have the same deal as above for
2 months @ $150 (same conditions as above apply), 3
months @ $230 or six months upfront @ $450.
So as you can see it is a great price for reaching something like 100K – 200K People in Inner Sydney
From Glebe to
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